Growth Marketing Specialist

Help more people discover LunchME, engage with the app, and keep coming back. This role connects hands-on content creation with growth experiments, user feedback, and measurable results.

You’ll take short-form videos from concept through filming and editing, build creator relationships, and use campaign data to decide what to test next. The work spans acquisition, engagement, and retention.

• Create and execute digital growth strategies for user acquisition, engagement, and retention.
• Produce viral short-form videos from concept through filming and editing for TikTok, Instagram Reels, and LinkedIn Video; optimize for engagement and app downloads.
• Identify, pitch, and manage influencer relationships to co-create content and expand reach.
• Track, measure, and report campaign performance, and turn analytics into actionable strategies.
• Run A/B tests and growth experiments, then iterate to improve the customer journey.
• Gather early-user feedback to refine messaging, onboarding, and product-market fit.
• Use atomic network effects to encourage organic, user-driven growth.

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2+ years in growth marketing or a related field, with successful growth campaigns.
• Hands-on experience producing and editing short-form social video.
• Experience with social media, push notifications, SEO, email marketing, and influencer partnerships.
• Excellent communication, storytelling, and brand-building skills.
• Proven TikTok, Instagram, Reddit, and influencer-marketing experience, with a portfolio of successful campaigns.